Value Based Management

Run a successful company, expand into new foreign markets and determine the company valuation.

As manager of a successful bio juice company your goal is to internationalize the business into new markets and determine the company value for a possible exit.

  • Organizational challenges related to growth
  • Understanding corporate valuation & methodologies


Expanding a business into other countries comes with additional different challenges on top of running an organisation.


The player is manager of Vitafruct, a company that produces and sells freshly squeezed bio juice. The company is focusing on the domestic market and despite many competitors with similar products the market leader. Your goal is to expand the business to foreign market and deal with the additional challenges, like…

  • calculating the cost of entering the market and local operating costs,
  • creating a local price policy, and
  • handling exchange rates.


In addition to manage production, sales, operative tasks and expansion of the business, you support the owners to determine the market value of the company. They are considering selling the company at the end of the simulation period.

The Simulation

Duration: 4 – 6 hours
Languages: 🇬🇧 🇩🇪
Platform: Browser, Mobile
Genre: Business Simulation
Validity of license: 60 days

Target Group

Executives & Managers
Managing Directors

Skill Level





Branding, Customizing & Individual Trainings

We customize the game-based trainings according to your specific requirements in your unique branding. Together we turn your existing training content into exciting individual serious games.